London, 11 August, 2023, (Oilandgaspress) Mercedes‑Benz has always offered its customers the opportunity to give their vehicles a personal touch. From bespoke paint finishes to a variety of other distinctive options: it’s easy to configure a Mercedes according to personal wishes and ideas. Two years ago, Mercedes‑Benz went one step further and introduced the MANUFAKTUR label. With this programme, customers can benefit from an even higher level of customisation when ordering their vehicle. As the customisation programme is proving highly popular, it is now being steadily expanded. As an example of this, a Mercedes‑AMG S 63 E PERFORMANCE (combined fuel consumption: 4.4 l/100 km; combined CO₂ emissions: 100 g/km; combined electric energy consumption: 21.4 kWh/100 km) can be seen at Pebble Beach. Interested parties will also be able to gain insight into the range of customisation available with the MANUFAKTUR programme for Mercedes‑Maybach. As an additional highlight, a limited special edition of the Mercedes‑AMG SL will also celebrate its global premiere.
In addition to its current production models, Mercedes‑Maybach will also be presenting a historic Maybach Zeppelin DS 7 from a private collection along with the latest member of the family, the all-electric Mercedes‑Maybach EQS 680 SUV (provisional values: combined electric energy consumption: 24.4‑22.5 kWh/100 km; CO₂ emissions: 0 g/km)[1]. In addition, our partner company MAYBACH Icons of Luxury will present a selection of its exclusive accessories and other products. The Maybach brand has always stood for pioneering spirit and innovation. Daniel Lescow, Head of Mercedes‑Maybach, is therefore inviting selected guests to a private lunch this year. This event will also provide a discussion platform on the development and use of new technologies based on artificial intelligence (AI), with experts such as Dr. Poppy Crum from Stanford University and Ulrich Schmid‑Maybach, President of the Maybach Foundation.
Mercedes‑Benz Heritage will open the event with a Welcome Tour on August 16 on the legendary Highway 1 along the West Coast from Los Angeles to Pebble Beach. The official Pebble Beach Tour d’Elegance will kick off Pebble Beach Automotive Week 2023 – the top event of the global Concours d’Elegance – on the following day. This will be led by two exclusive, supercharged models from the Mercedes‑Benz W 06 series: a Model S, the letter standing for “Sport”, with a four-seater sports body from 1927, and a Model SS “Super Sport” Cabriolet from 1930 with coachwork designed for the Maharajah of Kashmir.
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